http://copydiva.disqus.com/enTue, 03 Mar 2009 16:28:23 -0000http://www.copydiva.com/wasting-adwords-dollars-for-clickthroughs/#comment-6848510<p>You just acted out the scenario for a lot of the usability tests I do!</p>LynTue, 03 Mar 2009 16:28:23 -0000http://www.copydiva.com/wasting-adwords-dollars-for-clickthroughs/#comment-6848287<p>There are at least two meanings of the word "free". You inferred that it meant you didn't have to pay for it. They were obviously making a political statement along the lines of "Free Mumia Abu-Jamal". In other words, "Free Hebrew translation from the oppressive grip of overpaid scholars. You can do it yourself for a mere $90".</p>BarryTue, 03 Mar 2009 16:18:14 -0000