DISQUS

Copy Diva: Wasting Adwords dollars for clickthroughs

  • Barry · 10 months ago
    There are at least two meanings of the word "free". You inferred that it meant you didn't have to pay for it. They were obviously making a political statement along the lines of "Free Mumia Abu-Jamal". In other words, "Free Hebrew translation from the oppressive grip of overpaid scholars. You can do it yourself for a mere $90".
  • Lyn · 10 months ago
    You just acted out the scenario for a lot of the usability tests I do!