Copy Diva - Latest Comments

Re: Does small business care about social media?

jimsund — Sat, 24 Apr 2010 14:58:26 -0000

need to track

Re: Does small business care about social media?

Chuck Bartok — Tue, 23 Feb 2010 17:55:19 -0000

I appreciate your comments.
My "small business" Clients are finding Social media a fantastic Tool to drive Targeted customers to their Stores, Manufacturing or Service providers.
One client, a 30 year veteran of Manufacturing High end products experienced a 70% increase in Sales in 2009 through well guided use of Social Media.
Listen to his experiences on the FREE Audio Page of Our Blog.
Scroll down to Interview with John Brand
Interview with Buckaroo Leather

Love the Blog. Thank you.
Visit us and leave Your Comments.

Re: Can some explain the TV/online TV/on-demand model to me?

baluoct29 — Thu, 29 Oct 2009 05:39:27 -0000

Thanks for share good information.

Re: Does small business care about social media?

RobinSeidner — Wed, 14 Oct 2009 00:50:03 -0000

Thanks for your thoughts. I agree that there are applications that for
some small businesses make more sense than other marketing. But for
most, the tried-and-true of online marketing still hasn't trickled
down to the small business. Hopefully, we are helping to change that.

Re: Does small business care about social media?

RogerJH — Tue, 13 Oct 2009 23:03:50 -0000

Good question, Robin! At Harris Social Media, I specialize in providing social media strategy to small business, and I find that most do indeed care about social media. In many ways, I see that social media is becoming more and more relevant to small business. Social media is about the community sharing information through online technologies. Small businesses depend on personal relationships and localized branding even more than big business. The key is to develop strategies and tactics that are appropriately scaled for specific situations. Small businesses need to realize that what works for big business may not be the best solutions for them. In that case, it is smart to get the expertise needed to define the audience, figure out the best platforms and tailoring of appropriate messages.

Re: Social media and tacos

seoconnoisseur — Mon, 10 Aug 2009 22:23:55 -0000

The more time you spend around tacos and social media, the more you smell.

Re: Top 10 Reasons Your Company Probably Shouldn’t Tweet - Advertising Age - DigitalNext

ravm — Tue, 21 Jul 2009 18:23:55 -0000

This was a very funny article and so true for many businesses. So many of them rush on to these networks without the slightest clue of how to use them effectively. Thanks for sharing!

Re: Re-post: writing a multimedia script & storyboard

pronob — Thu, 16 Jul 2009 06:45:07 -0000

New iPhone App Offers $1000 for Funny Video Contest

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Check out their hilarious sample video here: http://budurl.com/ipopit2

Re: A call for smaller airlines

planetickets — Thu, 16 Jul 2009 02:50:57 -0000

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Re: BlogHer: Finally, my first post

Back Massager — Fri, 10 Jul 2009 02:03:12 -0000

My first blog her post is going to be today, just saw this post on your blog and wanted to share this with you.

Re: Wrap of the Inbound Marketing Summit #ims09

Jen McClure — Wed, 20 May 2009 01:33:35 -0000

Hi Robin - I really enjoyed meeting you and our dinner evening was such a rare treat for me! Glad you enjoyed the conference and look forward to seeing you again!
Best -
Jen

Re: Top 10 Reasons Your Company Probably Shouldn’t Tweet - Advertising Age - DigitalNext

Becca — Wed, 22 Apr 2009 13:11:32 -0000

Interesting article, and I tend to agree. While Twitter is the new "hot" thing right now, if a company must lean toward social media I still think blogging is the way to go. And although there have been recent rumblings that blogging is losing its steam, I'm not sure I agree. A recent article about the growing demand for freelance writing indicates that it's really a good time to be a writer. Particularly because a great majority of those jobs are companies looking for bloggers.

Re: Keyword density and search

Brett Borders — Tue, 14 Apr 2009 18:08:30 -0000

Most of the factors that will help rank your page are off the page itself.

Re: Are Blogs Losing Their Authority To The Statusphere?

Brett Borders — Tue, 14 Apr 2009 18:06:56 -0000

Yes.

Re: Are Blogs Losing Their Authority To The Statusphere?

Gail Gardner — Wed, 18 Mar 2009 12:06:04 -0000

In the long run quality makes a big difference. It is likely that the better blogs regularly garner more comments and trackbacks and are shared more often on Social Networking sites. Social Media makes it easier for someone who knows what they're doing to get traffic to a new blog - especially one in a specific niche.

Re: The road to hell is paved with good intentions

Gail Gardner — Tue, 17 Mar 2009 17:39:30 -0000

Great find. Copyblogger is another of my favorite blogs to read and people to follow at Twitter. Thanks for sharing.

Re: Are Blogs Losing Their Authority To The Statusphere?

RobinSeidner — Tue, 17 Mar 2009 14:10:27 -0000

Interesting take on it. I agree that quality is less important, its more that authority rankings that are purely based on trackbacks and comments aren't cutting it anymore - people respond to blog posts in so many more ways now that people are pushed to posts through social media profiles.

Re: Are Blogs Losing Their Authority To The Statusphere?

Gail Gardner — Tue, 17 Mar 2009 14:01:07 -0000

The "authority" is probably being spread across a far larger number of blogs. While that may be a negative for the few it could be a very good thing for bloggers in general and newer quality blogs. While Social Networking is definitely becoming MORE important, I do NOT believe that blogs are becoming "less important".

The balance between blogging and micro-blogging is evolving and those who find ways to continue to do both will be the beneficiaries. Some will stop blogging in favor of micro-blogging and that will benefit those who still do both.

Quality content is not going to be any less important than it ever was - and at least until Social Media sites learn to better package the huge amount of content being created on their platforms those who preserve their most important thought in blogs and drive traffic to them with Social Networking will see the most success.

Re: Are Blogs Losing Their Authority To The Statusphere?

brent — Tue, 10 Mar 2009 14:50:09 -0000

Great post Robin. It all depends on why you're blogging and for whom you're blogging. For many it is the new resume. It's a way to convey your knowledge (authority) on a particular topic. If you're using it to stay abreast of a function then it's no less an authority than it ever has been. If you're attempting to climb the ranks of the Internet celebrity-dom then certainly it's getting more difficult to rise above the rest.

That said, good content still has the ability to separate the 'experts' from the rest because it's so incredibly hard to convey expertise in 140 words, let alone 140 characters.

The distinction is that all the new forms of communication are for a new crop of 'authorities.' The connectors. It's easy to promote the material of the real 'experts' or put people who should be talking in touch. We're starting to value the connectors and they are rightfully getting their share of the spotlight.

Or so I think.

Re: Wasting Adwords dollars for clickthroughs

Lyn — Tue, 03 Mar 2009 16:28:23 -0000

You just acted out the scenario for a lot of the usability tests I do!

Re: Wasting Adwords dollars for clickthroughs

Barry — Tue, 03 Mar 2009 16:18:14 -0000

There are at least two meanings of the word "free". You inferred that it meant you didn't have to pay for it. They were obviously making a political statement along the lines of "Free Mumia Abu-Jamal". In other words, "Free Hebrew translation from the oppressive grip of overpaid scholars. You can do it yourself for a mere $90".

Re: The Motrin mom bandwagon has arrived

freestyle — Sun, 01 Mar 2009 10:06:31 -0000

It's really very interesting, good stuff:)

Re: Weirdness for the non-Internet famous

Lynn Eastep — Thu, 26 Feb 2009 18:40:05 -0000

You should feel proud that you've established such a strong personal brand for yourself within the
Social media space. So, can I get an autograph?

Re: Keyword density and search

RobinSeidner — Wed, 18 Feb 2009 11:21:22 -0000

Hey Amber,

To me the most interesting piece of the competitive piece is how few words actually come up on your home page, which speaks well to the density issue.

Re: Keyword density and search

Amber Naslund — Tue, 17 Feb 2009 09:35:19 -0000

Hi Robin,

Thanks for the kind words. We're always noodling with the website, and we'll certainly be paying particular attention to SEO this year. But your point is well taken; we try to focus our content, but there's always work to be done.

Thanks again for an interesting experiment! Good stuff.

Best,
Amber Naslund
Director of Community | Radian6
@AmberCadabra